Once you have your website up and people have started visiting it, your battle has only just begun. Everything is for sale in the Internet from snake oil to – maybe – atomic power barbecues. Why should people buy from you and how can you be sure you are making money on the sales? Making money on sales seems easy – if you buy for $8 and sell for $10, you have made a $2 profit. Right! Wrong. It may have cost you $3 to sell the product and you won’t know it till you have lost a lot of money. So here are some things to keep in mind.  Read the rest

Everything is communications! Your hairstyle and the way you dress say a lot about you. But it’s not just what you do or say, but how you do it that’s important. For example, say you drive a big expensive car. Whether the world sees you as someone who doesn’t care if his gas guzzler damages the environment or someone who loves a piece of great engineering depends on your attitude.  Read the rest